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A hospitality book that escaped the restaurant shelf. Will Guidara, former co-owner of Eleven Madison Park, makes the case that memorable service comes from paying unusually close attention to people and then being willing to do a little more than expected.
The stories are entertaining, but the useful part is broader: how to build a culture where generosity, creativity and high standards reinforce one another. Relevant to restaurants, shops, teams and anyone whose work involves making another person feel considered.


